iPhone is a line of smartphones made by Apple. Although initially released as a device to make communication easier, today’s iPhones can do almost anything you want.
These smartphones are considered as one of the greatest innovations of the 21st century due to its impact on so many people.
Every generation of iPhone uses iOS which stands for iPhone Operating System, an operating system developed by Apple exclusively for its devices. The first-generation iPhone was released on June 29, 2007, with a slogan “This is only the beginning” and for 13 years, iPhones have been the most decorated smartphones ever created!
Apple’s brand value has seen some tumultuous changes throughout the last decade, but in 2022 it stood at an impressive 947 billion U.S. dollars. In fact, Apple managed to secure the top spot ahead of Amazon, Google, and Microsoft in the 2022 Most Valuable Brands worldwide. Globally, it is the iPhone that drives sales revenue for Apple. The phenomenon of the company’s lasting success is grounded in customer loyalty. Apple managed to create an air of exclusivity and luxury around their products , and customers keep coming back for more. New users are also enticed by the promise of joining an elite club of iPhone, iPad and Mac owners. This trend is visible when looking at the growing market share of iOS smartphone sales. Therefore, the premium pricing is not a deterrent, but in reality, serves as bait and hook. Apple’s annual financial results are a mirror of their growing success, with global revenue reaching over 274.5 billion U.S. dollars in 2020.
If you haven’t jumped on the iPhone bandwagon yet, let’s highlight the Pros and Cons so you can make an informed decision.
PROS
- EASY USER INTERFACE
iPhones have a simple interface and the similarity of the UI between the apple devices make it really easy to operate. The iPhone ensures all apps and functions are being performed the way Apple intends them to which allows for simple user experience. While android has more freedom and choices, users find it comparatively difficult to use.
- FEWER SECURITY BREACHES
While you have the freedom of customisation on an Android, it might be costly. Android phones are easy to access and hackers can corrupt your files or even steal your personal information. With the iPhone, things like this are very rare as everything has to first go through Apple’s firewall. However, you should always check before downloading anything from a third party.
- PRIVILEDGES
Getting an iPhone also means you’ll be able to use various Apple only features like Apple pay, Apple Car play, FaceTime, iMessage and so on. The popularity of the iPhone has increased priority to the IOS apps. There are many apps like Apollo and Drafts which are not available toAndroid.
- iCloud
iCloud is a cloud storage service from Apple. When turned on, it can automatically save all your files and photos to the cloud as a backup in case your device gets lost or stolen. Also, you can access it with your email anywhere with internet access. This is really helpful, and you won’t need your pen-drive or any secondary storage device as everything’s backed up in the cloud.
5.APPLE ECOSYSTEM
iPhone is the ideal phone if you have other Apple devices such as MacBooks, Apple Watch, or iPads. Connecting one device with another is seamless and very convenient. This is really handy if you have to transfer files or photos from your phone to your laptop or vice versa. Apple IOS and macOS have developed to the level where you can start a movie in your phone and continue it later on your laptop.
DISADVANTAGES
- OVERPRICED
While the products are very beautiful and sleek, prices for apple products are way too high. Brands like One Plus are really pushing hard on making amazing affordable phones that you feel cheated for paying an Apple premium.
- LESS STORAGE
iPhones do not come with SD card slots so the idea of upgrading your storage after buying your phone is not an option. So, you most likely have to buy an expensive higher internal storage version.
To conclude, iPhones are great smartphones and can certainly be a great choice for you. But you should also keep the alternatives in mind, especially looking at Ghana’s economic and exchange rate wahala.